WE are COCO is pleased to welcome, Alexandra Gordon to its board of Brand Mentors. Alex is a luxury womenswear buyer with ten years of experience with British based retailers Liberty, Fenwick & Selfridges.

Her knowledge extends across most ready-to-wear groups from casual & denim to contemporary & designer. In her most recent role as Head of Womenswear at Liberty she was in charge of the business unit, leading the buying team and strategy across multiple functions including brand management, trend predictions, product sourcing and selection.

“Brand mentoring is so important, especially in times likes these. Young creatives are the heart of the industry so it’s vital we support and nurture their businesses. WE are COCO provides a meaningful platform where people can come together to exchange ideas, knowledge and experience” - Alexandra Gordon, Liberty

Throughout her career, Gordon has taken a collaborative approach when working with brands, helping them with range building, pricing architecture, merchandising & delivery phasing. Alex will help your brands build confidence, experience, and the correct creative approach to deliver a unique and desirable product mix whilst growing sales and market share.


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