Your Brand Mentor Jes Rhoads, joins the team as  Senior Buyer of Gowns, Reception, Flower Girls, and Lingerie for BHLDN, the wedding retailer sister brand of Anthropoligie. She has extensive knowledge in product selection and development, assortment planning, and sales analysis. She has successfully led key product strategies across multiple categories and launched exclusive collaborations with a range of market partners.

Jes has experience of working cross departments, closely with marketing, creative, planning, production, and designers to create a unique product mix that expresses the essence of the customer and builds a special shopping experience rooted in storytelling. Jes's knowledge extends across product selection and development, assortment planning, and sales analysis.

Jes is credited with leading teams that have turned around several categories. She is passionate about developing an extensive network, building strong relationships, and mentoring brands to capitalize on current trends in the market to help differentiate them within the industry. She is excited to share her knowledge and insight about the retail world and watch brands grow their business.

What to expect from your time with Jes

  • Networking Relationship Building
  • Product Review & Feedback Collection
  • Product Curation
  • Trend Analysis
  • Pricing
  • Architecture
  • Financial Planning
  • Competitor Analysis
  • Online Sales Analysis
  • Seasonal Sales Strategy
  • Retail Merchandising
  • Brand Development



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