WE are COCO is pleased to welcome Jes Rhoads, Senior Buyer at BHLDN to it's Board of Brand Mentors.

Jes is the Senior Buyer of Gowns, Reception, Flower Girls, and Lingerie for BHLDN, the wedding retailer sister brand of Anthropologie. She previously was a seasoned Buyer at Anthropologie as the Buyer of Sweaters.

Jes’s knowledge extends across product selection and development, assortment planning, and sales analysis. She has successfully led core product strategies across multiple categories and launched exclusive collaborations with a range of market partners. Jes has experience in working across departments and closely with marketing, creative, planning, production, and designers to create a unique product mix that expresses the essence of the customer whilst building special shopping experiences rooted in storytelling. Jes is credited with leading teams that have turned around several categories.   

“It is so exciting that there is finally a company that connects emerging brands with Buyers in the industry to help support the future of the retail world. There is nothing more thrilling than watching these special brands grow and become successful.” Jes Rhoads, BHLDN

Jes is passionate about developing an extensive network, building strong relationships, and mentoring brands to capitalize on current trends in the market to help differentiate them within the industry. She is excited to share her knowledge and insight about the retail world and help great brands grow their business.

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